Media Marketing Innovations
Special Newspaper Supplements for Indian Armed Forces
Flame pioneered the concept of Special Newspaper Supplements for Indian Armed Forces on their Anniversaries.
We innovated the idea of bringing out these supplements at “no cost to the Armed Forces”.
Flame successfully marketed these supplements for sponsorship from Corporate & Public Sectors.
Many of them were four page pull-outs; some were two pages/one page in the main issue. We designed &
published these supplements in leading Indian dailies like The Times of India, Hindustan Times, Indian Express, The Hindu etc.
Flame is the only agency in India to have brought over 30 such special newspaper supplements.
An Exclusive Marketing Services tie-up with India Today
India Today outsourced to Flame Communications the marketing of a unique career guide under India Today´s
famous education sub-brand Aspire, entitled “Best Careers 2008”. Flame successfully executed the assignment
well before the stipulated timelines. The moderately priced compendium, rich in editorial & advertising content, was well
received by the market which sold out within a few weeks of its formal launch.